If you came here to know about digital marketing than you have done the right thing. Anything can be digital marketed using SEO, SEM, SMM & Affiliate Marketing.Digital Marketing is promoting anything online using the below methods.
Digital Marketing Techniques:
SEO (Search Engine Optimization):
In seo, we will optimize our website according to search engine policies. To explain in detail, we go to google and search for our business and it will appear on the search results according to our SEO. We have to work on SEO for at least 1 year to get better results.SEO also includes so many tasks like Link building, Keywords, etc.
SEM (Search Engine Marketing):
Promoting any busienss using search engine is called SEM. In SEM we have to spend money and get results.The only difference between SEM & SEO is money. The more money we spend the more results we get.But spending doesn’t mean we succeded, there are so many tools and we have to select and use them wisely.
SMM (Social Media Marketing):
It is exactly like SEM except we will spend money on social media instead of google. In SMO the results will be 10x better than Social Media Marketing.SMO includes Facebook, Twitter, Instagram, and many more social media platforms. or social media marketing,we need to prepare special flyers to get more results.
SMO (Social Media Optimiztion):
Optimizing social media profiles to interact with customers. When our business is active customers would like to interact for that our social media profile should be designed to easy for them.
Content is king now and forever.The more content our website have the more customers will found us on google.Every website have a page called blog and it should be updated with latest content everyday.
It’s the most effective way of marketing. All the above parts are apart from email marketing. Customers will read their emails for sure.So all the above ways may fail but email marketing will never fail.
Forums, Selling products to get affiliate discounts will come under this category. This type of process will be used to sell products online. We can also do content marketing using affiliate marketing.